SEEK, Jobstreet and Jobsdb unify marketplace platforms, transforming APAC employment landscape

The merger of the three platforms comes a decade after SEEK acquired Asia’s leading online employment marketplaces, Jobstreet and Jobsdb.
Powered by parent company SEEK's world-class artificial intelligence (AI) technology, employers can now tap into an expanded talent pool, while talent can access more career opportunities across eight APAC markets.
Kuala Lumpur, 21 February 2024 — SEEK (ASX:SEK) has successfully merged its APAC employment marketplaces – SEEK, Jobstreet and Jobsdb – which will operate under a single platform powered by SEEK’s world-class AI technology, while retaining their individual brands. This integration aims to bring together millions of talent and employers across the APAC region to accurately match jobseekers and employers. 
SEEK’s unification of its employment marketplaces comes 10 years after it acquired Jobstreet and Jobsdb and follows three years of development with an estimated AUD$180 million (~RM560 million) investment. 
“At SEEK, everything we do revolves around our customers. One unified platform means we can now offer our product to millions of people across Asia in an entirely new way, so that our customers can find jobs and talent more easily. This puts us in a stronger position, more than ever before, to realise our ambition of helping 500 million people develop their careers with five million companies in the region,” says Peter Bithos, Chief Executive Officer, Asia, SEEK.  
Providing access to more talent and jobs across APAC  
In Malaysia, unemployment rates have returned to pre-pandemic levels of 3.3%2. Following this positive growth, many organisations have shown difficulties in hiring talent across the country, among one of the reasons being talent or skills mismatch. 
To address this gap, employers can now tap into a wider talent pool of over 40 million people across eight APAC markets, and talent can access more job opportunities from over 2.5 million employers – including more remote working opportunities. This aligns with a survey3 finding which revealed that 68% of talent are willing to work remotely for an employer that lacks a physical presence in their country. SEEK’s new features are particularly helpful for those recruiting talent based in other markets and for Malaysians who wish to explore employment opportunities in companies that are based overseas. 
“As the leading job searching platform in Malaysia, and recently honoured as the gold winner for e-commerce at Putra Aria Brand Awards—a prestigious accolade determined by people's choice—we are excited to facilitate more tailored job matches between employers and jobseekers in the country. With the implementation of SEEK’s AI-powered solutions, Jobstreet can now help employers and talent in Malaysia find better matches more efficiently and navigate the job market more effectively,” says Vic Sithasanan, Managing Director, Malaysia, Jobstreet by SEEK. 
Delivering relevant matches and personalised experiences  
The unified marketplace platform brings forth new AI-powered advancements to Jobstreet by SEEK's platform, aimed at enhancing the employment experience for both employers and job seekers throughout the region.  
For employers, the new platform deploys AI models to assess talent suitability and provide highly personalised recommendations by processing data from various sources, including resumes, job ad descriptions and the employer’s past behaviours. This allows employers to have a more efficient hiring process. Employers can also expedite the talent shortlist process by adding AI-recommended screening questions in their job ads.  
To make the job-hunting process more efficient and relevant for talent, they can now easily be matched to AI-recommended jobs they are most qualified for based on their experience and skills. Using AI, Jobstreet also predicts when a person is likely a strong candidate for a role by showing a top applicant badge, so talent can make more informed decisions whether to apply for a role.   
Following the unification programme, Jobstreet can now harness a larger dataset across APAC, which will empower its AI algorithms to provide even more precise and relevant matches between employers and talent. Ultimately, this translates into an elevated user experience and expedites the hiring process on its platform.  
For more information on the new features on Jobstreet, please refer to Appendix A.  
Enabling customer-centric innovation at pace  
In moving to a unified marketplace platform, SEEK can now scale its use of data-driven insight, product testing and innovation at pace. 
SEEK has introduced a new feature on its Jobstreet platform – natural language search. This innovation allows talent to submit job queries using simple phrases or complete sentences on the platform, so they do not need to rely solely on keyword phrases (e.g. "Business analyst"). Powered by a large language model (LLM), the feature enables a search experience that is more organic and appealing to jobseekers. This feature has already launched in the Philippines and is set to roll out across the rest of SEEK's APAC markets by 2024. 
To experience the new Jobstreet/Jobsdb by SEEK platform, visit jobstreet.com / jobsdb.com or download the app on Google Play Store or the App Store. 
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Appendix A: List of key changes 
New Feature 
Description 
Benefit 
Top applicant badge 
Using AI, SEEK predicts when a person is likely a strong candidate for a role 
Boosts candidate application rates and results in better matches as their experience and skills align with the job requirements. Also improves the relevance of job ad responses as employers get more qualified applications.  
Profile visibility and approachability  
Talent can choose if they want to be visible or approached by employers (Standard, Limited, Hidden visibility options available)  
Talent can signal openness to job opportunities, simplifying proactive employer outreach. 
About Your Next Role & “Right to Work” 
Talent can indicate what they are looking for in their next role and indicate the right to work in the preferred locations 
Enables more relevant job recommendations, helping talent stand out to the right employers for better matches. 
Multi-location posting 
Employers can post job ads more than one location at a time across APAC  
Streamlines the job ad posting process, giving APAC employers access to a larger talent pool across SEEK, Jobstreet, and Jobsdb. Talent also gains access to employers in eight markets. 
Talent Search 
Provides instant candidate recommendation (up to 100 profiles) with every job ad posted 
Facilitates quicker and more targeted hiring, allowing employers to reach out to suitable talent promptly and extend their reach beyond active jobseekers.  
AI-recommended screening questions  
Employers can add recommended AI-based screening questions to job posts. 
Streamlines talent selection, enabling employers to shortlist talent faster by identifying the most suitable candidates based on their responses. 
Real-time analytics 
AI powered ad performance analytics provides insights on job ad performance, ad usage, market trends, and talent search usage.​ 
Employers can make smarter hiring decisions with deep and actionable insights from SEEK Analytics. 
  

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New Feature	Description	Benefit
Top applicant badge	Using AI, SEEK predicts when a person is likely a strong candidate for a role	Boosts candidate application rates and results in better matches as their experience and skills align with the job requirements. Also improves the relevance of job ad responses as employers get more qualified applications.
Profile visibility and approachability	Talent can choose if they want to be visible or approached by employers (Standard, Limited, Hidden visibility options available)	Talent can signal openness to job opportunities, simplifying proactive employer outreach.
About Your Next Role & “Right to Work”	Talent can indicate what they are looking for in their next role and indicate the right to work in the preferred locations	Enables more relevant job recommendations, helping talent stand out to the right employers for better matches.
Multi-location posting	Employers can post job ads more than one location at a time across APAC	Streamlines the job ad posting process, giving APAC employers access to a larger talent pool across SEEK, Jobstreet, and Jobsdb. Talent also gains access to employers in eight markets.
Talent Search	Provides instant candidate recommendation (up to 100 profiles) with every job ad posted	Facilitates quicker and more targeted hiring, allowing employers to reach out to suitable talent promptly and extend their reach beyond active jobseekers.
AI-recommended screening questions	Employers can add recommended AI-based screening questions to job posts.	Streamlines talent selection, enabling employers to shortlist talent faster by identifying the most suitable candidates based on their responses.
Real-time analytics	AI powered ad performance analytics provides insights on job ad performance, ad usage, market trends, and talent search usage.	Employers can make smarter hiring decisions with deep and actionable insights from SEEK Analytics.