GfK
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    GfK
    (39 reviews)
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    Company Reviews

    Working at GfK

    3.739 ratings in total
    5
    12
    4
    15
    3
    7
    2
    0
    1
    5
    80%
    Rate salary as high or average
    85%
    Employees recommend this employer to friends
    Work/Life balance
    3.9(39 ratings)
    Career development
    3.2(39 ratings)
    Benefits & perks
    3.3(39 ratings)
    Management
    3.2(39 ratings)
    Working environment
    4.0(39 ratings)
    Diversity & equal opportunity
    2.0(2 ratings)
    Ratings for GfK are shared as-is from employees in line with our community guidelines

    Reviews

    Showing 39 reviews sorted by most recent
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    1.0
    Participation Adviser
    Apr 2025
    Bandar Malaysia Kuala LumpurLess than 1 year in the role, former employee
    Not positive at all, to be honest
    The good thingsNo good things so far
    The challengesDoing survey by Gfk but in the end get no point instead of 300 or RM3
    3.0
    Data Processing Specialist
    Aug 2024
    Kuala Lumpur City Centre Kuala Lumpur3 to 4 years in the role, former employee
    good start for the fresh graduates but no recommended to stay long since the career path is limited if you want get the higher paid and the career advancement
    The good thingsfriendly environment and the benefits
    The challengestake times on familiar with the system and the knowledge of the product manual Chinese culture the management assuming you know everything and help them to solve the problems
    5.0
    Project engineer
    Jul 2023
    1 to 2 years in the role, former employee
    Programmer some years ago
    The good thingsGood increment, Flexible working environment, Salary on time, 13th month bonus & sometimes performance bonus, Experience work with colleague from Europe, Some good and friendly colleagues, Basic drinks and biscuit, Possible company trip
    The challengesLow increment & Heavy workload for some department and may need to work slightly off hour, Need to maintain legacy application, Some colleague/team member/superior/manager troublesome and playing politic
    5.0
    Test Manager
    Apr 2023
    Kuala Lumpur7 to 8 years in the role, former employee
    Ideal company for learning and exploring new technologies
    The good thingsLearning opportunities, travelling opportunities (especially to Nuremberg!)
    The challengesStrive the right balance between transformation and people-centric culture
    5.0
    Software engineer
    Oct 2022
    Kuala Lumpur1 to 2 years in the role, former employee
    Great place to learn as software engineer
    The good thingsGreat environment to learn as tech team. Helpful colleagues. Lots of tech to learn. Open to feedback in tech team. Highly inclusive culture and diversity. A lot of trainings opportunities without obligations. Quite the cutting edge technologies in Malaysia.
    The challengesWhen related to matters on local management, not so open for feedback. Target high productivity but as you learn you will pickup the work volumes and increase your productivity. Okay increments. Must learn to speak up as authority of code or technical end. Must always self learn to stay relevant. Get to work with colleagues in Europe, sometimes meetings at night. Team members are quite new, requires someone to lead. Bias in not implementing certain technologies.
    1 person found this helpful
    1.0
    IT
    Jan 2022
    Kuala Lumpur1 to 2 years in the role, current employee
    Bad Management in IT role
    The good thingsThe people here are good.
    The challengesThe management doesn't listen. If you are being offer for an IT role in this company, better dont accept it :) .
    5.0
    Senior Executive
    Oct 2021
    Kuala Lumpur5 to 6 years in the role
    A great place to start your career
    The good thingsThe best experience I gain was to involve in the Transformation process (from a local operation to a shared services environment). The managers I reported to are all very supportive and willing to share knowledge. The guidance I received helped me along my way in building my career. Pros: - Flexible working environment - Managers who are willing to listen, share and guide - New office located at a strategic location - Opportunities to learn
    The challengesNothing bad experienced so far.
    5.0
    Global Masterdata Governance
    Jun 2021
    1 to 2 years in the role, former employee
    Great company to explore and for growth.
    The good thingsGood manager and colleagues that able to communicate and brainstorm the ideas of work. Good environment of working place.
    The challengesAble to deal with numerous global team from different country like Germany, India or Vietnam, challenges will be the communication languages but after several discussions , all teams working in great terms!
    1.0
    None
    Apr 2021
    Less than 1 year in the role, current employee
    No career growth, low pay
    The good thingsDon’t really enjoy working here
    The challengesNot suitable for those looking for career growth
    3.0
    Data Processing
    Jan 2021
    current employee
    Good environment and colleague.
    The good thingsGood environment and colleague.
    The challengesHigh workload with no fair compensation and promotion.
    1 person found this helpful
    5.0
    Senior executive
    May 2019
    5 to 6 years in the role, former employee
    Great place to explore
    The good thingsFriendly team lead, flexible working terms, peaceful environment.. Collaboration within colleagues and management are great...
    The challengesCompetitive between lots of companies as there are arising of new Market Research Companies and trends with new modern technology.
    1 person found this helpful
    5.0
    cODING
    Feb 2019
    7 to 8 years in the role, former employee
    EXCELLENT
    The good thingsGOOD PLACE TO START CAREER
    The challengesCHANGES OF MANAGEMENT
    5.0
    Data Processing Executive
    Jan 2019
    1 to 2 years in the role, former employee
    Great working environment
    The good thingsEverything are very good in this company especially the colleague and mangement
    The challengesVery comfort place.
    4.0
    Senior executive
    Nov 2018
    3 to 4 years in the role, current employee
    A People Developing Company, with Career Growth opportunity
    The good thingsSystematic Team Performance Management Approachable Mangers, and Team Leads Multi-cultural working environment A lot of Internal Self Development Workshops Career Growth opportunities (If you perform well)
    The challengesTo improve more on staff benefits To improve, or to implement better recruitment process
    2 people found this helpful
    4.0
    Data Processing Executive
    Oct 2018
    Less than 1 year in the role, former employee
    Good working environment
    The good thingsThe daily task is quiet simple and straightforward, good working environment, concerned managers, great co-workers.
    The challengesThe numbers or weekly target is quite high, but as you learn you will pickup the work volumes and increase your productivity. Managers will closely monitor your daily, weekly and monthly progress and productivity.
    3.0
    Data Out Executive
    Sep 2018
    1 to 2 years in the role, former employee
    Good environment but not for those who look for career growth
    The good thingsFriendly and flexible working environment, average benefits. Company has good IT facilities compared to other market research companies.
    The challengesNon-challenging working routines for operation team, slow career growth. Company doesn’t take care of employees professional development.
    3.0
    Executive
    Apr 2018
    1 to 2 years in the role, current employee
    A kind stepping stone
    The good thingsFlexible work time. Job and task very focused on team work. Project based. A kind growing environment for fresh grads. Able to have work-life balance.
    The challengesLower your expectations on benefits and increments.
    1 person found this helpful
    5.0
    Office administrator
    Apr 2018
    3 to 4 years in the role, former employee
    Happy
    The good thingsI enjoyed how my immediate superior trained me...it helps me a lot for my daily job career
    The challengesNo challenges encountered
    3.0
    Data Processing Executive
    Jan 2018
    give good experience as data process
    The good thingsworking environment, team works,
    The challengesIQC and submission period
    4.0
    Execituve
    Oct 2017
    7 to 8 years in the role, former employee
    Not a bad place to work
    The good thingsCareer development. Very focused in developing staff. Great opportunity for promotion.
    The challengesIndustry too niche. Not very much competitors to choose from if you leave. Maybe sometimes it's too comfortable.
    4.0
    Executive
    Sep 2017
    Less than 1 year in the role, current employee
    Great Experiences in a Market Research Company
    The good thingsColleagues are friendly and willing to share their knowledge with you.
    The challengesNeed to adapt their in house applications
    4.0
    Deputy Regional IT Head of APAC , Senior Manager, Change and Control
    Aug 2017
    3 to 4 years in the role, current employee
    Challenging but yet rewarding environment
    The good thingsOpportunity for learning Investment in advance technologies Good mentorship from leads and managers Good training ground for talents
    The challengesCommunication among various nationalities and culture Clear and precise directions from top down
    5.0
    executive
    May 2017
    5 to 6 years in the role
    great opportunity
    The good thingsalways have good time for life balancing
    The challengesalways have new challenge to solve
    4.0
    Data Processing Executive
    Mar 2017
    Less than 1 year in the role, former employee
    Need to handle stress when meeting deadlines
    The good thingsGood environment, not stressful
    The challengesToo repetitive job scope
    1.0
    Scriptor
    Jan 2017
    1 to 2 years in the role, former employee
    Wasting time
    The good thingsThe colleagues are very friendly
    The challengesNot even a challenge
    3.0
    Executive
    Nov 2016
    1 to 2 years in the role, current employee
    Good Exposure to different regions
    The good thingsManager is good at leading the team, willing to expose juniors to different fields. Have full authority to manage own work.
    The challengesConstant changes from the management team with short notice period, employees feel hard to adapt. More flexibility should be given in terms of working hours.
    2 people found this helpful
    4.0
    Data Processing
    Nov 2016
    Data Specialist
    The good thingsPeople there
    The challengesTarget
    4.0
    Software Solution - Operations
    Nov 2016
    Kuala Lumpur1 to 2 years in the role, current employee
    Regional software solutions
    The good things1. Good exposure of regional software solutions development, support and implementation. 2. Collaboration with regional teams to achieve objectives. 3. Good experience to manage diverse mission critical solutions. 4. Good opportunity to collaborate with global operations.
    The challenges1. To establish a forum to allow the collaboration between different timezones. 2. Stakeholders to take ownership to enforce common business practices. 3. Establish operations service resources in order for software solutions to focus on core objectives. 4. Establish change control board to review regional change requests against objectives.
    1 person found this helpful
    4.0
    SAP Specialist
    Oct 2016
    3 to 4 years in the role, current employee
    Quite a good place to settle down
    The good thingsSince my manager is abroad (Germany), and most of my tasks involving users from europe, therefore the working time was not very strict. The time was not very constraints, quite flexi (but not too much) The location of the office (Midvalley) gives a good point, easy to access, not very expensive parking, lots of places to eat. The benefit and perks reasonable enough. Would be better if the medical also covering family member.
    The challengesIn terms of my work scope, it has limited me to enhance my skills doing some other things more interesting since most of it handled by colleagues in Germany. Communication whenever related to roll-outs (or sometime daily tasks) was sometime troublesome since its quite few times information was not well communicated. On roll-outs, some project lead does not consider reasonable time to submit requirement, which in the end will leave me with limited time to complete the task
    1 person found this helpful
    1.0
    executive
    Jun 2016
    too many work, too calculative with regards to OT
    The good thingslocation - near to public transport
    The challengestoo much burden from management. company too calculative as a result of trying to cut cost
    6 people found this helpful
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