GfK
    (39 reviews)

    Company Profile

    Company overview

    Website

    Industry

    Advertising, Marketing & Communications Services

    Company size

    101-1,000

    Primary location

    GfK | Unit 18.01 & 18.02 | Level 18 | Mercu 3 | KL Eco City
    GfK has been a global leader in data and analytics, providing consumer and market insights for over 85 years. We are a digital organization with headquarter in Nuremberg, Germany and with global presence 8,500++ workforces in more than 50 countries and expand rapidly.GfK is the unparalleled, always-on, AI-powered intelligence platform and consulting service for the consumer products industry, globally.We are revolutionizing real-time access to critical knowledge.In a world of data overflow, disruption and misuse, picking up the right “signal from the noise” is key to success. Together with our attention to detail and advanced AI, we provide you with world-class analytics that deliver not just descriptive data but also actionable recommendations – helping to boost sales, as well as organizational and marketing effectiveness.We are independent and trusted.GfK is impartial, with no vested interest. It is a testament to this integrity that our highest standards serve the world’s leading brands, and reset industry benchmarks. We turn knowledge into an engine for sustainable growth for the shapers of tomorrow.GfK is currently practicing Hybrid Working schedule, kindly refer to link : https://www.gfk.com/blog/the-future-of-work-transitioning-to-a-flexible-work-environmentFor more information, kindly visit our website : http://www.gfk.com

    Gallery photos

    Reviews overview

    3.739 ratings in total
    5
    12
    4
    15
    3
    7
    2
    0
    1
    5
    80%
    Rate salary as high or average
    85%
    Employees recommend this employer to friends

    What’s it like working at GfK?

    AI summary of recent reviews

    GfK offers a notably positive work environment characterised by friendly and flexible working conditions and supportive management. Employees particularly value the abundance of learning and development opportunities, including exposure to new technologies and international experience through collaboration with global teams. The company provides good benefits and maintains a strong focus on employee development through various training initiatives.

    However, employees note some areas for improvement, including the management of workload distribution across departments and the need for clearer career advancement pathways. The global nature of the business can present communication challenges across different time zones and cultures, and some employees indicate that frequent changes in management direction require quick adaptation.

    Recent reviews

    1.0
    Participation Adviser
    Apr 2025
    Bandar Malaysia Kuala LumpurLess than 1 year in the role, former employee
    Not positive at all, to be honest
    The good thingsNo good things so far
    The challengesDoing survey by Gfk but in the end get no point instead of 300 or RM3
    3.0
    Data Processing Specialist
    Aug 2024
    Kuala Lumpur City Centre Kuala Lumpur3 to 4 years in the role, former employee
    good start for the fresh graduates but no recommended to stay long since the career path is limited if you want get the higher paid and the career advancement
    The good thingsfriendly environment and the benefits
    The challengestake times on familiar with the system and the knowledge of the product manual Chinese culture the management assuming you know everything and help them to solve the problems
    5.0
    Project engineer
    Jul 2023
    1 to 2 years in the role, former employee
    Programmer some years ago
    The good thingsGood increment, Flexible working environment, Salary on time, 13th month bonus & sometimes performance bonus, Experience work with colleague from Europe, Some good and friendly colleagues, Basic drinks and biscuit, Possible company trip
    The challengesLow increment & Heavy workload for some department and may need to work slightly off hour, Need to maintain legacy application, Some colleague/team member/superior/manager troublesome and playing politic
    Ratings for GfK are shared as-is from employees in line with our community guidelines
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