IS THIS YOUR CUP OF TEA?BOH Plantations Sdn Bhd is the leading tea grower in Malaysia with four tea gardens - Boh, Sungei Palas and Fairlie situated in Cameron Highlands; and Bukit Cheeding in Selangor - constituting a total land area of 1200 hectares. With a production capacity approaching 3000kgs per hectare, the Company produces 4 million kgs of tea annually which translates to about 5.5 million cups per day. This represents about 70% of all tea produced in Malaysia.BOH dominates the domestic retail market. While maintaining its market position locally, the Company is also expanding into foreign niche markets. Today BOH exports its brand of prime grade teas to various countries including the USA, United Arab Emirates, Japan, Singapore and Brunei.BOH emerged as winner of the Superbrand Excellence Trophy award in Food & Beverage category in 2004. As an acknowledgement of its excellent brand identity, BOH received the National Creativity & Innovation Award from Malaysia Design Technology Centre.Today, BOH is the Number One brand of tea in Malaysia. Yet, the Company is not one to rest on its laurels. BOH keeps abreast of its evolving consumer demographic and industry trends while continuing to produce distinctive teas for both domestic and international customers.As a household tea brand, BOH also believes in playing an active role in the community and is a keen supporter of the local performing arts scene. The Company is also an advocate for animal and environmental conservation.
IS THIS YOUR CUP OF TEA?BOH Plantations Sdn Bhd is the leading tea grower in Malaysia with four tea gardens - Boh, Sungei Palas and Fairlie situated in Cameron Highlands; and Bukit Cheeding in Selangor - constituting a total land area of 1200 hectares. With a production capacity approaching 3000kgs per hectare, the Company produces 4 million kgs of tea annually which translates to about 5.5 million cups per day. This represents about 70% of all tea produced in Malaysia.BOH dominates the domestic retail market. While maintaining its market position locally, the Company is also expanding into foreign niche markets. Today BOH exports its brand of prime grade teas to various countries including the USA, United Arab Emirates, Japan, Singapore and Brunei.BOH emerged as winner of the Superbrand Excellence Trophy award in Food & Beverage category in 2004. As an acknowledgement of its excellent brand identity, BOH received the National Creativity & Innovation Award from Malaysia Design Technology Centre.Today, BOH is the Number One brand of tea in Malaysia. Yet, the Company is not one to rest on its laurels. BOH keeps abreast of its evolving consumer demographic and industry trends while continuing to produce distinctive teas for both domestic and international customers.As a household tea brand, BOH also believes in playing an active role in the community and is a keen supporter of the local performing arts scene. The Company is also an advocate for animal and environmental conservation.
IS THIS YOUR CUP OF TEA?BOH Plantations Sdn Bhd is the leading tea grower in Malaysia with four tea gardens - Boh, Sungei Palas and Fairlie situated in Cameron Highlands; and Bukit Cheeding in Selangor - constituting a total land area of 1200 hectares. With a production capacity approaching 3000kgs per hectare, the Company produces 4 million kgs of tea annually which translates to about 5.5 million cups per day. This represents about 70% of all tea produced in Malaysia.BOH dominates the domestic retail market. While maintaining its market position locally, the Company is also expanding into foreign niche markets. Today BOH exports its brand of prime grade teas to various countries including the USA, United Arab Emirates, Japan, Singapore and Brunei.BOH emerged as winner of the Superbrand Excellence Trophy award in Food & Beverage category in 2004. As an acknowledgement of its excellent brand identity, BOH received the National Creativity & Innovation Award from Malaysia Design Technology Centre.Today, BOH is the Number One brand of tea in Malaysia. Yet, the Company is not one to rest on its laurels. BOH keeps abreast of its evolving consumer demographic and industry trends while continuing to produce distinctive teas for both domestic and international customers.As a household tea brand, BOH also believes in playing an active role in the community and is a keen supporter of the local performing arts scene. The Company is also an advocate for animal and environmental conservation.